Why Investors Aren’t Taking You Seriously (Yet)

Let’s talk about the elephant in the room…

You want to work with investors.

You’ve probably even said things like:

“I’d rather close five deals with one investor than chase five first-time buyers.”

And honestly? You’re right.

But here’s what no one tells you:

Investors don’t need you.

They work with agents because you bring value—not because they like your personality or your open house snacks

So if they’re not sticking with you… chances are, they don’t see you as essential.

It’s Not About Being Friendly—It’s About Being Useful

Too many agents try to build rapport, hoping it turns into a deal.

But investors aren’t looking for new friends. They’re looking for people who can find deals, analyze them, and help them move fast.

If you’re not solving real problems for them—like sourcing off-market opportunities or running numbers—they’ll bounce.

The Red Flags Investors Notice (Even If You Don’t)

Here are the things that quietly kill your chances with serious buyers:

            •          You can’t calculate ROI without pulling out your phone

            •          You send them listings with no financial breakdown

            •          You follow up like they’re a retail client (“Just checking in!”)

That stuff doesn’t fly with business-minded clients.

How to Become the Agent They Respect

If you want long-term investor clients, you’ve got to act like part of their team. That means:

            •          Know your numbers. Cap rate, CoC return, NOI—these should roll off your tongue

            •          Build a buyer intake process that filters time-wasters and clarifies their buy box

            •          Show up with deals, not just questions

            •          Use systems that keep you top of mind (email sequences, touchpoints, content)

That’s what makes you irreplaceable.

Want to Be Seen as a Serious Player?

I help agents go from “investor-friendly” to “investor essential.”

Book a free 15-minute strategy call and I’ll walk you through:

            •          How to get investor clients to take you seriously

            •          The exact tools that make you look like a pro (even if you hate math)

            •          What top agents are doing to build recurring investor business

No more ghosting. No more guesswork. Let’s get you in the game.